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Marketing Technology 20 May 2024 6 min read

2024 — The Year of First-Party Data

Stephen Sumner
Stephen Sumner

Founder & SEO Director

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How the shift to first-party data is reshaping digital marketing strategies and what it means for your SEO and advertising efforts.

The full article is being migrated to our new site. In the meantime, get in touch if you'd like to talk about how this applies to your business.

Stephen Sumner
25+ YRS

About the Author

Stephen Sumner

Founder & SEO Director at Local SEO Ltd

Stephen has been working with SEO and Digital Marketing since 1999, holding senior roles across a wide range of companies in the UK and internationally. As founder of Local SEO Ltd, he leads a team of specialists delivering measurable organic growth for businesses across multiple sectors.